Location

Location targetings enables you to display your ads to users in specific countries or cities. This is useful when your product or service is tailored to a specific market or region, ensuring your advertising budget is spent efficiently by focusing on the right audience.

To display the list available for targeting we use:

• the ISO 3166 standard for countries

• the maxmind standard for cities

Cost: since this parameter reduces the overall audience size and enhances the precision of your targeting, the user defined cost per click (CPC) will increase by 50% when using.