Ad Requirements

General TADS Requirements for Ad Content for All Ad Formats

What Can Be Advertised

  • Applications and Games: Advertising mobile applications and games, especially those that comply with Google Play and Apple App Store guidelines. Examples: mobile games, utilities, social applications.

  • E-commerce and Online Stores: Promoting online stores, offers, and discounts on products. Examples: Amazon, eBay, clothing stores, electronics stores.

  • Educational Courses and Webinars: Selling courses, seminars, and educational programs. Examples: online programming courses, language courses.

  • Productivity Services and Applications: Applications and services that help improve productivity and organization. Examples: task managers, calendars, note-taking applications.

  • Financial Services: Promoting legal financial services and products. Examples: banking applications, finance management applications.

What Cannot Be Advertised

  • Illegal Content: Any content that violates laws. Examples: sale of drugs, weapons, fake documents.

  • Pornography and Adult Content: Any sexually explicit content, including pornography. Examples: adult websites, escort services.

  • Fraudulent and Deceptive Offers: Any schemes that may mislead or deceive users. Examples: pyramid schemes, fake lotteries.

  • Violence and Hate Content: Incitement to violence, discrimination, and hate. Examples: extremist materials, incitement to ethnic hatred.

  • Intellectual Property Infringement: Advertising goods or services that violate copyrights or trademarks. Examples: sale of counterfeit goods, unlicensed software.

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